The Basic Attention Token (BAT) has recently seen its price jump about 10% after Brave, a browser devised by JavaScript creator Brendan Eich, launched a new Chromium-based version with support for Chrome extensions.
The Brave browser is a privacy-oriented one, that has been downloaded over 10 million times from Google’s Play store and has a built-in ad blocker. It also blocks third-party trackers by default and, as such, uses the BAT token to reward publishers for their content.
According to CryptoCompare data the token saw its price surge from $0.21 to a high of over $0.245, before it started to correct and dropped down to about $0.232. In the last 24-hour period, it’s up by over 10%.
The jump came shortly after Brave launched a new stable version of its desktop browser based on Chromium, which the organization claims is 22% faster than the previous version, an improvement that “can represent savings of 8 to 12 seconds on certain sites.”
The new version added support for Google Chrome extensions, as well as a few advantages including a BAT token airdrop for every user who downloads it. Other features still to come include cross-platform synchronization, as well as a release of its Brave Rewards program, which is currently in beta.
The Brave Rewards program has seen public trials get launched and a few details released. Reportedly, users who decide to see ads will receive 70% of the revenue from ads “delivered directly to the user in a separate ad tab,” and 15% from ads that appear on websites, called “publisher ads,” in the form of BAT.
Per the chief executive of the privacy-centric browser, users can make as much as $70 in the year of 2019 opting in to view ads. Its advantages have notably been helping Brave gain popularity, so much so it went from 4 million monthly active users in early September to 4.6 million in early October.
Who owns your attention? Who owns your web browsing experience? Who gets paid? If not you, then you're “product”.
Time to get paid.@Brave
— BrendanEich (@BrendanEich) April 8, 2016
BAT holders may have other reasons to remain bullish. Back in July San Francisco-based cryptocurrency exchange Coinbase revealed it was considering several cryptoassets, one of them being BAT. Another cryptoasset it was considering, ZRX, has been listed.